Opportunity

Below is the scope of our service opportunity in the United States:

Child Safety Initiative (CSI)

Approximate estimates from recent U.S. government and industry data indicate that definitions and counting methods vary, so figures may differ slightly between sources. In 2023, professionals were the primary reporters of child abuse and neglect, accounting for 70.9% of reports (1). These professionals include teachers, police officers, lawyers, and social services staff. As of today, the U.S. has:

• 22 million healthcare workers (2).

• 3.8 million teachers (3).

• 970,000 childcare workers (4).

• 720,000 police officers (5).

• 1 million mental health providers (6).

Training Opportunity

In total, there are 28.4 million mandated reporters in these professions alone, out of the estimated 258.3 million adults in the United States (7). This presents an opportunity to develop an annual training program designed to improve reporting practices for both mandated reporters and the general adult population, ensuring that reports are more complete, accurate, and actionable. Other specialized trainings will be developed to address specific areas of abuse, providing an in-depth understanding to enhance recognition, assessment, and reporting of concerns.

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NORA (National Online Reporting Assistant)

In 2023, 2.26 million out of 4.3 million child abuse reports in the United States were screened out and not accepted for investigation (8). Because these reports were not assigned for investigation (i.e., non-urgent). This highlights a critical gap where NORA can make a meaningful impact—processing millions of reports to reduce workload burdens on child protection agencies while ensuring submissions are organized, complete, bias-free, and comprehensive. By streamlining the reporting process, NORA enables intake workers to review and act on reports more efficiently upon receipt.